Why we use games to power impact and change
Transforming Lives Through the Power of Games
Games aren’t just about entertainment anymore.
They’re powerful tools for change, driving real impact in education, social services, and workplace development.
At the Institute of Games, we’ve seen firsthand how interactive experiences can transform learning, behavior, and community engagement.
Why leading organisations choose games

Education and Learning
Transform complex concepts into engaging experiences
Games tap into our natural inclination toward play, creating memorable learning experiences that stick. With 52% of schools now using video games in their curriculum, the evidence is clear: game-based learning works.
Real results:
- 100% engagement rate in our business ethics program
- 87% of students prefer game-based learning over traditional methods
- 61% of teachers confirm positive impact on STEM education

Social Impact and Behavior Change
Create lasting change through immersive experiences
Our award-nominated game “Streets of My Town” demonstrates how games can transform community engagement:
“Why did I not know any of these services before playing this game? It really made these services feel so much easier to approach.” — Young player
Measured impact:
- 100% of players report better understanding of support services
- 87% find content more engaging in game format
- Featured at international game development conferences

Social Impact and Behavior Change
Transform training into engaging experiences
The business world has discovered what we’ve known for years: games work. Studies show 89% of employees report increased productivity with gamified learning.
Our Proven Approach to Game Development
1
Research and Discovery
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Co-Design with Stakeholders
3
Prototype and Test
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Measure and Refine
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Deploy and Support
Evidence Based Design
- Grounded in academic research
- Expert collaboration
- Regular impact assessment
- Continuous improvement
Inclusive Development
- Universal accessibility
- Cultural sensitivity
- Multiple learning pathways
- Diverse user support
Quality & Safety Assured
- Robust data protection
- Clear learning objectives
- Age-appropriate design
- Regular security audits
Join Us in Making a Difference
We invite you to reach out and learn more about our impactful projects that harness the power of gaming for social good. Discover how the Institute of Games is transforming communities and fostering meaningful change through innovative game development.